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Daily Archives: August 2, 2021

female runner soaring over a hurdle

Your Book as the Base of Your Marketing Plan

Leverage Your BookBy Barbara GrasseyAugust 2, 2021Leave a comment

How many people are using their book as a marketing tool? A quick check of LinkedIn returned 1.2 million people with the word “author” in their bios. Excuse me, the words “best-selling author” in their bios. (That’s a whole ‘nother rant.) Sure, they all mention that they are authors, but very few are using their…

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