A 90-Minute Strategic Evaluation for Serious Professionals

Not a brainstorm.
Not a coffee chat.
Not a “tell me about your idea” session.

This is a structured, strategic review of whether your proposed book can serve as the foundation of a true authority platform.

Before you invest months writing — or tens of thousands publishing — we determine whether the book is strategically sound.

Who This Is For

Consultants, advisors, coaches, and business owners who:

  • Already have real expertise
  • Already work with clients
  • Want a book that strengthens their authority
  • Care about positioning, not vanity

If you simply want to “write a book,” this isn’t for you.

If you want to build a strategic platform, it is.

What Happens in the 90-Minute Session

This is a focused, high-level strategy consultation.

We will:

Clarify the objective of the book
Is this about credibility? Referrals? Speaking? Category leadership? Something else?

Stress-test the core idea
Does it differentiate you?
Is it strong enough to support a platform?
Is it commercially viable?

Evaluate timing and positioning
Is now the right moment?
Is your market ready?
Are you?

Assess strategic alignment
Does this book support your larger business goals — or distract from them?

This is a candid conversation.

If the idea needs refinement, I will say so.
If the timing is wrong, I will say so.
If the concept is strong, we will define why.

What You Receive Afterward

Within days of our session, you will receive a 5–8 page Strategic Brief outlining:

  • Your clarified book objective
  • Refined positioning recommendations
  • Structural direction
  • Platform potential
  • Strategic risks (if any)
  • My professional recommendation on whether and how to proceed

This document becomes your decision-making blueprint.

The Investment

The Platform Book Reality Check is $2,500.

If you are accepted into the Authority Book Platform, this investment is credited in full toward your program fee.

This ensures alignment on both sides.

How to Apply

Because this is a serious strategic engagement, not everyone is accepted.

The first step is to complete a short application outlining:

  • Your background
  • Your current business
  • Your proposed book concept
  • Your goals

If it appears we are a strong fit, you will be invited to schedule your session.

The Right Book Can Build a Platform.

The Wrong Book Wastes a Year.

Let’s determine which one you’re about to write.

Click here to complete a brief questionnaire: Platform Book Reality Check