Tag Archives: basics of marketing for small businesses and entrepreneurs

Basics of Marketing for Small Businesses and Entrepreneurs

Marketing, MasteryBy Barbara Grassey March 4, 2021 Leave a comment

Small business owners and entrepreneurs know that marketing is one of their most important jobs, but many of the marketing strategies that are available for large corporations just aren’t feasible for the little guy, whether it is taking out a Super Bowl ad or having a Madison Avenue advertising agency create a campaign. Most marketing…

Marketing Problems Facing a Small Business

Marketing, MasteryBy Barbara Grassey March 1, 2021 Leave a comment

Most of the marketing problems facing a small business stem from lack of resources, whether it is time, personnel, knowledge, or money. These are the small business marketing pain points. The solutions to these problems are interrelated and interdependent. Think of it as walking across one of those rope net challenges where every time you…