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Tag Archives: formulate marketing strategy

More Leads Less Work

A Lead Magnet for Your Book

MarketingBy Barbara GrasseyJuly 15, 2020Leave a comment

Wait! I thought my book was a lead magnet! Well, it is. But there’s a reason why Amazon has their “Look Inside” feature. (If you have a book on Amazon and you haven’t activated that feature, go do it now. We’ll wait…) People like to try before they buy. A lead magnet gives them a…

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