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Tag Archives: pricing

Why Pulling a Price Out of Your Butt Doesn’t Work

Marketing, MasteryBy Barbara GrasseyMarch 26, 20212 Comments

Pulling a price out of your butt doesn’t work. You’d think that would be obvious, right? Yet every day I see people (usually in Facebook groups, because who actually sees people face to face anymore?) who are charging an arbitrary price for their product or service that has little or nothing to do with the…

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